Welcome to our first year's effort for the Zoological Association of America's membership.  Since we have more than 16 years of experience working with farm attractions, it seemed a natural extension to apply our knowledge and ideas to the Zoo tourism industry.  We are so excited to connect with zoo operators and marketers and innovate more solutions together as the years go on.

Why Zoos? Our world needs good zoos! Zoos not only provide a great place for families to connect, and learn about nature, the planet and biodiversity- but they are also providing essential habitat for the world's threatened wildlife. If we did not have zoos today, we'd be trying to figure out how to house, care for, and protect the planet's species. We'd need to hire the scientists needed to preserve biodiversity. Thank goodness for good zoos!

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